Successful Video Marketing Tips for Real Estate Investors

One of the fastest methods by which real estate investors are expanding their business is by using video marketing as a way to get the word around about their business. If you aren’t doing it already, it’s about time.

So here are a few tips that might aid you in the success of your real estate business:

#1: Understand your objectives

Usually, there are four reasons why you might want to market your services as real estate investor and they are SEO, Lead generation, branding and listing plan. Once you know why you want to create a marketing video, you can move on to creating the content for the video itself.

#2: Keyword research is important

Regardless of the purpose of your marketing video, using the Google Keyword tool will be a smart idea as it will cater to the needs of people that are looking for information such as this.  Just ensure that if you are picking a particular keyword, there isn’t too much competition.

#3: Choosing the type of video

There are several types of videos that can be created based on the actual outcome that you desire. Some of the options include neighborhood video tour, video property tour, screen capture video and a video slide show among others.

#4: Create the video

Once you choose the type of video, you’ll have to plan out the content accordingly. This might require the use of a computer for screen capture or a slide show. Of course, for the other types you might need to shoot video at actual properties.

#5: Find video-sharing sites for distribution

Starting with Youtube, you can upload your videos for distribution, since it is the most popular video sharing site now. However, the more sites you share your video on, the more likely you might be able to reach your objectives.